eBusiness Professional Development Services for the Property
E-MarketingPro has developed a suite of customized eBusiness Professional Development Services that help hoteliers and travel marketers understand Internet marketing and distribution, Direct vs. Indirect online channel strategy, gain competitive advantage and benefit from “best practices” and latest online industry trends, build their own robust Internet strategies, and take their direct-to-consumer online distribution and eMarketing efforts to the next level.
E-MarketingPro training programs are delivered in a highly interactive format and contribute immensely to the professional development of hotel owners, managers, and directors of sales and marketing.
Name of Service Package : eBusiness Professional Development Services, including Internet Marketing Training, Workshops, and Certification Programs
Consulting Service Type : On-site or offsite professional development, trainings and workshops
This service is ideal for: Franchised and independent hotels, luxury and boutique hotels, luxury and boutique hotels, beach and mountain resorts, spa and golf resorts, inns and other lodging establishments
Features of the Service Package:
Organized half-day and day long seminars
Interactive exercises and presentations
Step by Step Guidelines for the marketing teams
Comprehensive approach to Direct Channel Utilization
Sample Direct Distribution Workshop for the Property
Direct Online Distribution Channel
Hotel Brand Website
Marketing of the Property Section on the Brand Website
Marketing of the Independent (Stand-Alone) Property Website
Search Engine Marketing
Email Marketing
Strategic Linking and Link Popularity
Exercise